More car sales from your own dealership website

AutoUncle sends UK buyers who are already comparing your stock, turns your vehicle pages into part-exchange and test-drive leads, and answers those leads around the clock.

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+1,000 CAR DEALERS WORK WITH US
Why you should partner with AutoUncle

1 conversion tools (3)
 Top-notch lead generation tools

Convert visits to your website into sales

Our innovative products elevate your website to its full potential by converting visitors into leads and increasing your sales.

With AutoUncle, your website becomes more than just a destination; it becomes a powerful sales engine.

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2 right customer (3)
 Qualified automotive visitors

Attract the right customers to your online showroom

We send qualified visitors that turn into leads directly to your website.

Our marketing strategies aim to attract buyers and turn your online showroom into an effective sales engine.

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3 partnership (3)
 A human collaboration

A professional partnership at eye level

At AutoUncle, we believe we are more than just a service provider - we are your partner in success.

Our approach is practical, collaborative and refreshingly human.

Get to know us
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 The AI colleague for dealerships that never sleeps

Replies at 11:42 PM on Saturday. Not Monday morning.


CoDriver is your AI colleague in the dealership. It answers customer inquiries from every channel, around the clock. Your team only talks to customers who are ready to buy.

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OUR PHILOSOPHY: TRUST, EMPOWERMENT, HUMANITY

This is us

We support car dealerships in being successful in their own way, through their own channels.

Our human approach sets us apart and ensures that our partners feel supported, challenged and equipped for growth in an increasingly digital world

Let's talk
enterprise-team

Digital solutions that turn website visitors into customers.

AutoUncle Trade-In

70% of customers plan to trade in their vehicle

Offer your customers the option to receive a trade-in offer directly from your website: in just a few minutes, they'll receive an initial appraisal and you'll have the opportunity to complete a double transaction, both a purchase and a sale.

 Full management of margins, prices and other parameters

Custom colors and logo based on your digital identity

Leads sent directly to your CRM

AutoUncle test drive booking form

An essential step before purchasing for 95% of customers

Make it easy for your online customers to request a test drive: this way you will transform interest into action and visitors into buyers.

  Leads with clear purchase intent – ​​immediate and hassle-free

Test drive requests handled exclusively by your sales team

Easy integration – flexible placement on the site

AutoUncle price alert

Transforming interest into purchases

With the price reduction alert sent directly to the potential buyer, they will return when your offer becomes more competitive.



 Stay in the minds of customers

Find their desired price

Drive sales growth 

 

More than 1000
dealerships have chosen us as partners

Customers DE DACH

Gain insight into how we can help you increase sales

This is how our traffic works – clear, fast, effective

Studies show that car buyers convert best on your website – we pre-qualify them and direct them straight to you.

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1. Customer starts the search digitally

Over 90% of the customer journey starts online – the visit to the car dealership usually only occurs at the end and only once or twice before the purchase decision.

2. Browses & compares on AutoUncle

Through ongoing investments in AI and SEO, we rank among the top 3 for key search terms – and are always present for your customers.

3. Redirect to your website

Once buyers have found their desired car on autouncle.co.uk, we will redirect them directly to your offer on your website.

90% of the customer journey takes place online

The customer journey for a car purchase has undergone major digitalization in recent decades. Have you managed to transform your business? 

 

5-7 visits are a thing of the past

While 20 years ago, car buyers would visit multiple dealerships to find the right vehicle, over 90% of the buying journey now takes place online, with most decisions made long before they even set foot in a store. Your customers typically only visit 1-2 dealerships before making a purchase. So it’s more important than ever that they become aware of your store when they’re ready to make a purchase.

 

The customer journey today

Typically, a buyer's journey begins long before they step into a store. They are inspired by social media, videos, news sites, and advice from friends and family. After this stage, your customers begin an intensive online search process, narrowing down their choices based on car type, budget and specifications, often with an interest in 5-6 different models. Capturing their attention at this stage is crucial.

1. Attention: The hunt for a new car is initially heavily inspired by social media, TV, YouTube, family and friends. The car buyer then begins to research the market online using search engines, forums and social media.

2. Needs assessment: In our websitebuyers begin to form preferences for certain brands and models. Here they find out which cars best meet their needs.  Informative reviews and videos are essential for meeting needs. 

3. Comparison: The car buyer begins to compare prices on variants of the preferred models. Various car portals are used for this. A typical buyer compares 6 different models. 

4. Evaluation: Here, the search is narrowed down to 1 model/variant. After that, the car portals are searched intensively to find the best offer. Car buyers check out an average of 5 car dealer websites, but only visit 1-2 physically before making the purchase. 

5. Purchase: The car buyer has found the right model at the right price, and will on average visit 1-2 car dealers to complete the purchase.

autouncle.co.uk 

In the website autouncle.co.uk buyers can search for more than 430.000 cars. 

  • Car buyers compare around 4 car brands and 6-7 models. The vast majority filter by location, price, year, model and brand. A few are looking for specific equipment variants.
  • 75% of user activity occurs in a 5-week period and sees pictures of 28 different cars.
  • A user visits AutoUncle on average 15 times before making a purchase.